Creative Experience

Immersive Workshop in Art and Design

Creative Experience is a four-day educational programme designed for students in the fourth year of secondary school who want to explore academic pathways in cinema, fashion design, communication, design and music.

14–17 JUNE 2027 | 9 AM–5 PM
SCALO FARINI CAMPUS – Piazzale Lugano, 19 – Milano

Plena organises a week dedicated to discovering creativity in Milan, designed to explore different forms of creative expression, develop students’ passions and skills, and help them identify the academic pathway best suited to their talent.
Students will be guided through the experience by expert lecturers and creative industry professionals in a collaborative workshop aimed at producing a complete project. Each student will be able to choose which part of the process to develop, exploring one or more subject areas in greater depth.

Workshop themes

Car Design – Car & Design

Design a new model for a brand that will be revealed during the event. This project will immerse you in the dynamics of a Milan concept store, challenging you to design an iconic car that expresses versatility, dynamism and international appeal.

Concept Store – Interior Design, Design & Comics

Design the layout and spaces of the concept store, taking care of every detail, from the car display area to the furnishings and accessories. Comics students will create illustrated customisations, adding unique details to the new exhibition space.

Communication Campaign – Graphic Design, Communication & Fashion Business

Work collaboratively to define the store’s visual identity and design a launch campaign using both physical and digital media. You will explore innovative marketing strategies such as guerrilla marketing and social media campaigns.

Short Film – Cinema & Applied Music

Create a promotional video and an original soundtrack for the brand. You will discover music and video production techniques, developing the store’s ambient music and recording a launch video. Music students will use DAWs to edit instrumental tracks and produce a final demo.

Fashion and Accessories Collection – Fashion Design

Bring a capsule collection to life. Experiment with trends, colours and fabrics, developing contemporary garments and accessories. You will learn the fundamentals of fashion design, from creating a moodboard and selecting materials to designing a mini collection for a specific brand, combining style, sustainability and innovation. In doing so, you will begin building your first portfolio.

Each day, lessons will alternate with practical workshops, group work, presentations and discussions with lecturers, alongside visits to museums, galleries, showrooms and/or professional studios.

PLEASE NOTE: the courses will run only if the minimum number of participants is reached.

Choose the pathway you want to follow and register. Places are limited to ensure a complete and engaging experience.
The participation fee for Creative Experience is €50.00, including materials and external visits.

To complete your registration, you must upload the payment receipt.

Payment details

Beneficiary: ROME UNIVERSITY OF FINE ARTS S.r.l.
BIC CODE ( Swift ): BCITITMM
IBAN: IT29D0306905048100000012207
Payment reference: Creative Experience registration – selected area, e.g. Graphic Design

Participation in Creative Experience may be recognised as meeting the eligibility requirements for enrolment in the relevant RUFA First-Level Academic Programme, provided that the student demonstrates, through the admission test, that they have acquired the skills required to access the corresponding programme.
At RUFA, it will be possible to take the admission test on campus on Saturday 21 June, free of charge. For further information about the admission test, click here.