Martina Agrì is a digital and omnichannel communications professional with extensive experience in developing strategies and projects for major brands, institutions and organisations with a social impact. An expert in social media and web listening, she has appeared as a guest on several RAI television programmes, including UnoMattina, Weekly and Agorà.
Throughout her career, she has conceived and developed communication strategies, campaigns and events for leading Italian organisations and brands, including Frecciarossa, Enel, De Cecco, Urban Vision Group, Rolling Stone Italia, AIL Onlus, Valter Longo Foundation, Coravin, Ferrovie del Sud Est, Glovo, Acqua Santagata, Festival di Sanremo, SEA, Regione Lazio, Codere Italia and political organisations from across the political spectrum.
These experiences have enabled her to engage with diverse audiences, communication styles and professional contexts, coordinating teams and projects while directly overseeing every strategic and operational stage, from analysis and planning to implementation.
Her professional approach combines strategic vision, analytical expertise and creative insight, with a strong focus on project management and achieving measurable objectives.
She currently works in the Press and Communications Office of ASL Roma 1, one of Italy’s largest public healthcare organisations, where she focuses on public health communication and providing information to citizens.
At RUFA, she combines theoretical teaching with real-world case studies and practical methodologies, guiding students in the development of effective social media marketing strategies.
