Claudia Pezzella

Class of: 1992
Nationality: Italiana | Italian
Degree course: Visual and Innovation Design

“Feet on the ground, head in the sky” This must be the place – Talking Heads

My name is Claudia and I’m a Visual Designer.
I’ve always fed myself with art, music and cinema: that’s where I draw inspiration for all my work.
Born in Naples in 1992, I moved to Bologna to attend Dams University, and I graduated in 2015 with a final paper on Psychology of Art. I discovered my passion for graphics, communication, programming and web design with the one-year course “IFTS – specialist in communication and multimedia”.
I lived for a few months in Barcellona, where I worked as an intern in a Communication Agency. Back in Italy,I completed my studies with a master’s degree in Visual and Innovation Design at the RUFA, in February 2020.
Today I collaborate with a graphic studio that deals with visual communication for Cinema and tv series and I couldn’t be more enthusiastic about my job.

Don’t Hug Me System

UA system for assessing the quality of life in the work environment, designed with a collaborative approach

Don’t Hug Me System is a system for monitoring and controlling harassment, discrimination and the quality of life in general at work.
Work is a source of psychological support, as well as economic. I have decided to focus on something that for me is an underestimated problem: the protection of workers against psychosocial risks that arise from particular interactions or discrimination.
Through interviews with lawyers and syndicalists and thanks to the group activities carried out during the research phase, I was able to map some of the most unpleasant interactions at work in a sort of “scale of severity”. Having this broad view of the phenomenon has allowed me to design an ecosystem composed of several touch-points, thanks to which to report and expose anonymously unwelcome behavior.