workshop DIBITONTO


The IoT Design Deck



Come and experience the IoT Design Deck, a method for Human Centreed Co-Design of connected products and services

Join the free workshop organised by the authors of “The IOT design decK. Co-design method for connected products” to try out the IoT Design Deck, a method that helps to design the UX of multi-channel products and services by exploiting the full potential of the Internet of Things and other innovative technologies, keeping the human being at the centre.
The method uses a mix of human-centred design tools and techniques to guide teams from idea generation to the definition of the main design features. In fact, thanks to the use of cards (an integral part of the method) with tips, inspirations, techniques and notions, it allows even those who are not experts in technology or design to work together on innovative projects, fostering the exchange of ideas and skills and helping to focus on User Experience rather than on the technical aspects of the project.

During Saturday morning, after a short presentation of the method, you will be able to challenge yourself in the Human-Centred design of a multi-channel IoT service using the IoT Design Deck!

The workshop will be held at RUFA – Pastificio Cerere in Via degli Ausoni 7, A10. Doors will open at 9.30 a.m. for registration and the workshop will be held from 10 a.m. to 1 p.m.

Who are the authors?


Massimiliano Dibitonto.

UX manager, expert and passionate about Human-Centred Design, Internet of Things and Digital Fabrication. As a researcher (INF/01) at Link Campus University in Rome, he took part in several national and European projects, addressing topics such as digital transformation and creative entrepreneurship, using design thinking to drive innovation in complex contexts. He has also taught UX Design for the Internet of Things, Service and Innovation Design and Interaction Design. He currently heads the UX team of a historic Italian company, working on the design of physical and digital products.

Federica Tazzi

Service designer passionate about complexity and the relationship between human beings and technology. She began her career as a research fellow at the DASIC research centre (Link Campus University) where she developed her interest in different disciplines, from Service Design to Interaction Design. She works on interactive installations and takes part in the design of omnichannel services. She is currently working on Service Design in an international consulting company, where she supports clients and large companies in digital transformation programmes and the design of new human-centred services.

Katarzyna Leszczynska

Senior UX and Visual Designer with a strong background in research. She has worked at the CATTID Research Centre and LUA Laboratories (La Sapienza University of Rome) and at the Dasic Research Centre (Link Campus University) and has several teaching experiences, such as at the Quasar Institute for Advanced Design in Rome. He is currently UX team leader at a Cloud Marketing Company operating in the digital transformation market. His main field of interest is the application of UX design principles and methodologies to interactive products and solutions.