She graduates in Modern Languages for Business and then attends a Master’s Degree course in Advertising Communication, Storytelling, and Image Culture at the University for Foreigners of Perugia.
She later takes part in the professional course in Advertising Copywriting run by Copy42, earning CEPAS certification.
For years she has worked in the creative and strategic field as a digital strategist and copywriter. She begins her career collaborating with organizations such as Smile Vision, a visual communication and film production agency, through which she joins the organizing teams of several film festivals. She is among the writers of the Lo Sapevi che segment for the program Focus, airing on channel 35, and handles editing and scripting for documentaries, including Mediaset productions.
She continues her professional path working closely with film press offices such as Ornato Comunicazione and with other creative agencies including Hibo, a digital creative agency—for which, among other projects, she oversaw copywriting and social media management for Fondazione MAST in Bologna—and Reverse Studio, a creative communication studio—for which she handled advertising campaigns and verbal identity during branding and rebranding phases for clients such as Uliveto e Rocchetta, Munda, and others. Since 2023, she has delivered introductory copywriting classes as a co-lecturer at IED.
